The IDEA Competition is not an invention competition or a business plan competition. It is a hybrid of the two. Applications must describe an innovative idea, and articulate a plan for turning that idea into a profitable business.

IDEA Competition applications will be judged on the following criteria:

• Innovation: We are looking for breakthrough ideas. They can be for a technology, product or service; high tech, low tech or no tech; an entirely new idea or the evolution/improvement of a previous idea. Ideas should be unique and different, providing a competitive advantage. Ideas that show the greatest innovation will be viewed more favorably.
• Commercial Viability: Can the idea be commercialized within two years? Can the idea create or serve a market need? What are the customer benefits? Is there a clear strategy for making the idea into a high-growth business? Judges will be evaluating ideas on their potential to generate revenue, profits and employment.
• Investment Opportunity: If an investment opportunity was available and contemplated, would investors invest in this venture? Is the entrepreneur team invested in the venture?
• Entrepreneur Team: Are key leaders and advisors available (or identified subject to financing) to fill key positions to execute the venture plan?
• Quality of Presentation: As the judging progresses to the final round, some emphasis will be placed on entrant's quality of presentation (clear, concise), both written and orally.